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Privacy policy

aabe creative Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.aabecreative.co.uk (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example;

  • We use Shopify to power our online store - you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy
  • We also use Royal Mail Click & Drop postal fulfilment service website - you can read more about how Royal Mail uses your Personal Information here: https://www.royalmail.com/privacy-policy
  • And we also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS (GDPR)

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

EMAIL MARKETING

We strive to send out relevant emails to subscribers and customers who actively consent to receiving them. In accordance with GDPR, the European Union’s General Data Protection Regulation, members of the EU have the right to actively consent to emails they receive. We strive to comply with these policies and because it enables you as the email recipient to get only the emails you want, and nothing else.

When you subscribe to our newsletter, or other free updates, you will see an explanation as to what that subscription entails. Most often, that means you agree to receive updates, announcements, and occasional promotions.

When you purchase a product, and actively consent to receiving product updates, you will receive emails regarding that product and other products from aabe creative.

You can certainly unsubscribe from any of these emails at any time, which you can read more about below.

Business-to-Business marketing (B2B)

We occasionally send emails to businesses to promote our products and services. In accordance with GDPR, we only contact corporate bodies (a company, Scottish partnership, limited liability partnership or government body). We do not email Sole Traders or employees at a corporate body, unless previously agreed.

If you have received one of our marketing emails in error, please contact us so we can make sure you are not contacted in future.

We use the third party website Mailchimp to help us with our B2B marketing emails. Our mailing lists on Mailchimp contains email addresses only, no other personal or business information is stored - you can read more about how Mailchimp uses your information here: https://mailchimp.com/legal/privacy/

Like individuals above, businesses can unsubscribe from any of these emails at any time, which you can read more about below.

Unsubscribe at Any Time

You have the right to unsubscribe from all email messages from aabe creative, including newsletters, promotions, announcements, and other updates. You can easily unsubscribe from these emails by clicking the relevant link at the bottom of the email message. You can also contact us to make this request. The right to unsubscribe does not pertain to transactional emails, such as receipts, transaction records, login information sent when signing up for a new service, or other legally required messages.

If you have any questions about the emails you are receiving, or would like to receive from aabe creative please contact us.

CHANGES


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us here: Contact us